Our Services
-
Strategy for Amazon
Jay Street Partners will help you determine the best Amazon strategy for your brand. We utilize a five-point audit to identify and develop an Amazon strategic plan, with a focus on Content, Advertising Operations, and Profitability, while outlining key performance indicators and deliverables.
-
Launch on Amazon
Jay Street Partners will establish and create your Seller Central or Vendor Central account. We create Product Detail Optimizations of product listings through Enhanced Brand Pages, and A+ Detail Pages inclusive of curated images, and video. We set up Amazon Brand Registry for the protection of trademark(s). We then monitor and clean up other third-party sellers of your product line. We also assist with the enforcement of minimum advertised pricing (MAP).
-
Full Service Account Management
Jay Street Partners will handle all day-to-day management of your Amazon account, including channel launch management, multi-channel supply planning and operational consulting, assortment strategy and planning, content monitoring and updating, and digital shelf monitoring and management. We will oversee review management and optimization. We offer a dedicated account representative who creates outreach to drive customer reviews and personally handles all customer service issues/complaints to intercept negative reviews.
-
Advertising + Promotion
We begin with a thorough competitive audit including a keyword strategy review and spend analysis. A dedicated pay-per-click (PPC) specialist will manage your advertising spend and will increase your Amazon revenue return. We’ll help you identify keywords to target, while optimizing those keywords on your product listings, and will set the appropriate bid amounts to achieve your revenue and total advertising cost of sales (TACoS) targets
Using our advanced in-house analytics, we track and report PPC and Vendor Central / Seller Central sales monitoring through transparent real-time reporting.
From Prime Day to Coupons to Lightning Deals, we help you select and execute the best promotions for your brand. We handle the setup and post-campaign analysis of the promotion. We keep you aware of all new promotions and programs Amazon initiates on each platform.
-
Product Page Optimization + SEO
Listing optimization includes platform opportunity and category positioning analysis, deep-dive keyword research, creation and prioritization of keyword attributes in product descriptions and titles. We utilize off-platform SEO tools and backlinks to increase the customer traffic to your pages helping with organic page ranking and increased sales. Services also include creative asset optimization and AB testing.
-
Social Integration
We will conduct a social media audit. We will then assist you in building out your external social media strategy through the lens of driving Amazon traffic to your listings.